How to increase your engagement on Instagram


I started my Instagram account around 2 or 3 years ago and during those years I gained more than 20k followers and it is still growing every day. A few days my engagement was around the 2%, which is pretty low. But now my engagement is around 5%, which is a lot better. In this blog post I tell you how to get more likes on Instagram.

How to get more likes on Instagram

1.Post every day

This is easy. Every time I post a new photo, I also get more followers who are truely interested in my content. I also post every single day at the same time so everyone knows when I will post a new photo. But Instagram prefers when you are more active. Being more active on Instagram is rewarded.

2. Use hashtags

Of course, you need to use hashtags. I always use them and I always use around 25-30 hashtags. You can use 30 hashtags, so why not using them? And post them in the comments, because it just looks better instead of putting them in the caption. And use relevant hashtags!. Don’t use #bookstagram when you post a photo of your outfit. And change up your hashtags every now and then. Don’t use the same hashtags every day and see what works.

A great way to find new hashtags is to go to your favorite hashtags and at the top you find other relevant hashtags you can use. Use these too. Use popular hashtags with 1 million photos and use less popular hashtags.

3.  Block spam/fake accounts

Spam and fake accounts are not working in your favour. Yes, you get an extra follower. But they will never engage with you. They will never like your post or leave a comment. So when you block all of them, you will get a higher engagement.

4. Interact with other Instagrammers

Like and comment on the posts in your timeline, but also engage with people you are not following. You don’t have to follow everyone. If you see a cool picture, just like and/or comment. Maybe they will check your account too and start following or liking your photos. Don’t spam though! Instagram is watching you and they will block you when you like/comment too fast.

5. Ask a question in your caption

Always ask a question in your caption. People will comment faster when you ask them something. You can ask something very simple like ‘What are your plans for this weekend’ or ‘What is your favourite book/song?’ I notice that I get more comments when I ask something. And comments are better for your engagement rate than likes.

6.  Find new engaging people to follow

When you follow people, you follow them because you like their account. Never follow because you want a follow back from them.  But you can still find awesome accounts you like and start to built a relationship with them.

7. Use Instagram Stories

Another way to increase your likes is using stories. I use Instagram stories also when I uploaded a new post. Not everyone will see your post immediately. So when they check your stories, they will see that you uploaded a new one.

8. Join a pod

This is optional, but you can join a pod. I used to be in one. I left the group because I did not like it. However, I am in a group ‘pod’ right now. But somehow commenting/liking on others photos does not feel like a chore. Everyone in this group is so nice and supportive. We are like-minded people and we can also just talk in our pod. So I see it more as an Instagram friends group thing. Liever 200 oprechte likes dan 300 likes uit zulke groepen.

Do you have more tips to get more likes on Instagram?

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